“Bike sharing has moved well beyond urban leisure”

Benjamin Müller Benjamin Müller Benjamin Müller International Editor for ADT, aIT, AP & All-Electr.

5 May 2026 - 12:53

2 min

Smiling man in a blue shirt standing outside with blurred greenery behind him

With nearly ten years of experience in micromobility, municipal mobility schemes and urban logistics, Matthias Weber now develops scalable corporate mobility solutions for companies.

Matthias Weber

Corporate mobility is expanding beyond the company car as firms rethink how employees travel day to day. Matthias Weber of Nextbike explains where bike sharing fits into that shift and where companies still have untapped potential.

Sometimes it is worth looking beyond the usual automotive focus. As companies rethink mobility, the question is no longer just how employees commute by car, but how shorter journeys between stations, offices, campuses and industrial sites can be organised more efficiently and sustainably.

Matthias Weber, Commercial Director at Nextbike, works on precisely these questions and develops corporate mobility solutions built around classic bikes, e-bikes and cargo bikes. As a speaker at the Corporate Mobility Conference (CMxC) in Munich on 12 May 2026, he will address this topic in his presentation “Three Levers, One Platform: How Bike Sharing Becomes the Kickstarter for Your Corporate Mobility Strategy.”

CMxC brings together all corporate functions driving flexible, innovative and sustainable mobility, as well as employee satisfaction. The event takes place on 12 May in Munich – secure your tickets here.

Ultima Media Germany

Ahead of the event, we spoke with him about the role of shared cycling in modern corporate mobility.

Nextbike has spent two decades helping shape shared mobility across Europe. From your perspective, what role does bike sharing now play in the wider corporate mobility landscape – and where do you still see untapped potential for companies?

Bike sharing has moved well beyond urban leisure. Companies are realizing that the gap between a train station and the office, or between buildings on a corporate campus, is an unresolved productivity problem. Bike sharing closes that gap without the overhead of maintaining their own fleet. But the case goes beyond logistics. Employees who cycle regularly are healthier, take fewer sick days and arrive in a better mental state. That has a direct impact on the bottom line that many corporate mobility discussions still overlook. Beyond the company itself, active mobility also reduces congestion, emissions and public health costs in ways that strengthen the broader case for employer investment. The biggest untapped potential lies in two areas: companies outside major city centers, such as industrial sites, logistics hubs and business parks with poor public transport connections, and the intersection with existing mobility budgets and company car policies. That space is still wide open, and regulatory tailwinds are building.

What does it take in practice to connect services such as bike sharing, e-bikes and cargo bikes with existing mobility ecosystems in a way that is both seamless for users and viable for operators?

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The technical integration is solvable. What creates real friction is the organizational side: who inside the company actually owns this – HR, facility management or fleet? In many cases, three departments share the problem and none has clear accountability. What works is a low-threshold entry point: a single-site pilot with defined KPIs and a committed service level from day one. On the operator side, that means showing up as a mobility partner, not just a hardware provider. Reliability is the currency that builds trust in this segment.

You will be speaking at CMxC this year. What key message would you like to bring to the audience – and why is CMxC the right event for this conversation?

Corporate mobility is being renegotiated over the next five years, and shared mobility is at the center of that shift. The companies getting ahead of it are not just reducing emissions. They are rethinking how their people move and using that as a lever for talent, sustainability and cost efficiency at the same time. CMxC brings together the people who need to understand both sides: the mobility market and the realities of running a business. That combination is rare, and it is exactly the right room for this conversation.

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