“Global OEMs are under pressure” “Speed of change” is the most critical KPI in SDV strategy, says Anup Sable—because innovation must be fast, efficient, and scalable to succeed in the global race. As CTO of KPIT, he is one of this year’s AEK speakers, whom we interviewed ahead of the conference. Benjamin Müller
“Edge computing is not a nice-to-have - it’s the only path forward” Compute power, platform strategy, edge intelligence - the future of autonomous mobility begins inside the vehicle. That’s the conviction of Salil Raje, SVP of AMD. Ahead of his talk at the Automobil Elektronik Kongress 2025, we asked him three key questions on this topic cluster. Benjamin Müller
What’s ahead at the Automobil-Elektronik Kongress 2025? On 24 June, it's finally that time again: Decision-makers in the fields of electricity, electronics, and software in cars will meet in Ludwigsburg for the Automobil-Elektronik Kongress, the annual networking event of the industry. Sabine Synkule
“The future belongs to a holistic UX/UI concept” As Product Experience Director Europe at NIO, Benjamin Steinmetz contributed to the 2025 Automotive Software Strategies Conference in Munich. We took the opportunity to speak with him and ask three key questions. Benjamin Müller
“Collaboration models between OEMs and Tier-1 suppliers are frequently underdeveloped” In the lead-up to the 6th International Automotive Software Strategies Conference, we asked Augustin Friedel, Senior Manager SDV at MHP Management, three questions. The event will take place on 21 and 22 May 2025 in Munich, and Friedel is one of the speakers. Benjamin Müller
These are the Strategies for the Software-Defined Vehicle (SDV) It is now important to consider Software-Defined Vehicles (SDV) more holistically. After all, completely new business models are associated with them. Who is adopting which strategy? Andrea Hoffmann-Topp
Why interoperability matters in automotive functional safety AI-driven vehicles demand more than just fault tolerance or diagnostic checks. They require interoperability: between layers, between domains, and across lifecycles. At the Automotive Computing Conference 2025, Jyotika Athavale, Director at IEEE and Synopsys, made a clear case for embedding interoperability into the DNA of automotive systems. Benjamin Müller
Is intelligent positioning the next leap in vehicle navigation? Global navigation satellite systems like GPS have powered modern mobility for decades—but their limitations are becoming increasingly evident. At the Automotive Computing Conference 2025 in Detroit, Brett Harrison, President & Co-Founder of Tern AI, presented a case for moving beyond conventional trilateration. His company’s approach: a robust, vehicle-integrated positioning system that does not rely on satellites at all. Benjamin Müller
How ARM optimises in-vehicle AI processing As automotive OEMs seek to embed advanced AI-driven functionalities in vehicles, they encounter a familiar challenge: how can these workloads be processed efficiently using the constrained compute resources already embedded in cars? At the Automotive Computing Conference 2025 in Detroit, Robert Day, Director Automotive GTM at Arm Inc., provided practical insights into this question. Benjamin Müller
“Many SDV programmes fail due to old structures” High-tech alone is not enough. The transition to a software-defined vehicle exposes decades-old misconceptions. Joachim Langenwalter reveals why European manufacturers are operating blindly - and what China has long been doing better, with painful insights. Dr. Martin Large
Infineon acquires Marvell's automotive ethernet division With the planned acquisition of Marvell's automotive ethernet business for 2.5 billion US dollars, Infineon strengthens its position in the automotive market and focuses on pioneering connectivity solutions for software-defined vehicles. Nicole Ahner
All Information on the 13th Automotive Wire Harness Congress The wiring systems industry is undergoing extreme changes: There are software updates instead of cables, 800-volt technology instead of standard power, and many more changes... At the Automotive Wire Harness 2025, you can see who is leading the way. What can participants expect? Dr. Martin Large
What's Behind BMW's Heart of Joy? The heart of BMW's Neue Klasse is set to bring a new joy of driving. The fundamental idea is based on four high-performance computers - the Heart of Joy is one of them. Can the Munich team also convince petrolheads with this? Thomas Geiger
