“Artists are not constrained by engineering processes”
Benjamin MüllerBenjaminMüllerInternational Editor for ADT, aIT, AP & All-Electr.
3 min
Yves Peitzner is a Munich-based artist, creative director and educator working at the intersection of art, technology and spatial experience. He teaches Artificial Intelligence and Interaction at Munich University of Applied Sciences and develops responsive installations using light, sound, moving image and computational media.Yves Peitzner
Vehicle interiors are becoming more digital, sensory and experience-driven. Artist and creative director Yves Peitzner brings a deliberately different perspective to automotive lighting – connecting art, AI, interaction design and spatial installation.
Yves Peitzner approaches automotive lighting from a
perspective that is still unusual for the industry: art, interaction design and
spatial experience. As an independent artist and creative director of YVES, he
explores how data, human interaction and environmental conditions can be
translated into responsive light, sound, moving-image and media installations.
This makes his view relevant for an industry in which lighting
is increasingly expected to guide, calm, inform and emotionally support
occupants.
At the Automotive Lighting
Conference 2026, Peitzner contributed to
two panels: in “Future of Lighting in the Automotive Industry – Regional
Differences, Challenges, Trends”, he joined Michael Bantel of HELLA, Stephan
Berlitz of Audi, Christophe Pincemin of Yanfeng, Naomi Saka of Bentley Motors
and Peter Gresch of OptE GP Consulting.
We spoke with him on the occasion of the event about what
automotive lighting can learn from art, AI and spatial installations.
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Looking ahead three to five years, how will
data-responsive and AI-driven light experiences change what a vehicle interior
can feel like?
I believe AI-driven and
data-responsive lighting will fundamentally transform how a vehicle
interior is experienced. As vehicles increasingly integrate environmental and
biometric sensing, lighting can respond in real time to both the surrounding
context and the emotional state of the occupants. Rather than serving as a
decorative feature, light can become an adaptive medium that helps create a
calmer, safer and more emotionally supportive driving experience.
Which lesson from immersive art and spatial installations
is most relevant for automotive teams designing adaptive lighting experiences?
In immersive art, we always design for emotion rather than
technology. That mindset is highly relevant for automotive design. Interior
lighting should not simply be visually impressive; it should intentionally
shape how people feel. Light and color have a profound influence on our
emotional state, and thoughtful lighting design can make the driving experience
more intuitive, comfortable and human.
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Where do current automotive lighting systems still feel
too predefined or decorative compared with interactive environments that
respond to people, data and context?
Many modern vehicles already contain an enormous amount of
digital information – from displays, dashboards and
sensors. Adding decorative lighting on top of that can easily contribute
to visual overload. Today’s lighting systems often remain largely predefined
instead of responding meaningfully to people or context. Vehicles already
collect valuable environmental and vehicle data, and in the future this
information could be translated into subtle, responsive lighting experiences
that feel intentional rather than ornamental.
How can light translate emotion, movement, environmental
conditions or user behavior in a way that feels intuitive, meaningful and calm
inside a vehicle?
Modern vehicles already collect a wealth of information that
could be translated into subtle lighting experiences. Environmental conditions,
driving context and, where appropriate, biometric data can all contribute to
creating an interior that responds naturally to its occupants. The challenge is
not to visualize every piece of information, but to distill complex data into
simple, meaningful light interactions that create clarity, comfort and
emotional resonance.
What is the creative boundary between personalization and
overstimulation when light becomes a dynamic medium in a confined mobility
space?
The key challenge is restraint. Dynamic lighting should
never become another source of distraction. Instead, it should adapt quietly to
the driver’s preferences, mood, time of day and surrounding conditions,
creating an environment that feels supportive rather than demanding attention.
The technology to achieve this already exists; the real challenge lies in
implementing it in a way that is subtle, purposeful and production-ready.
What should engineers, designers and product teams learn
from artists when turning light into a responsive, multisensory and emotionally
resonant medium?
Artists often begin with a different question: not
“What can this technology do?”, but “How should this experience make people
feel?” That perspective can be incredibly valuable for product teams. Because
artists are not constrained by engineering processes or production
requirements, they often imagine possibilities that others overlook. Bringing
those perspectives into the design process can help create lighting experiences that are not only technically
sophisticated but also emotionally meaningful. Ultimately, technology
alone rarely creates memorable experiences. People remember how a space made
them feel.